When we look back at history, the term “witch” sends a chill down our collective spine—not just because of what it represented, but because of what it enabled. For centuries, being called a witch was all it took for society to turn against you: your credibility was destroyed, your voice was silenced, and your fate was sealed. In my work as the founder of The Quicksand Model® and End Coercive Control USA, I see a chilling parallel in how the label “parental alienator” is used in today’s family courts. The witch hunts may be history, but the mechanisms of scapegoating and silencing—especially against protective mothers—are alive and thriving under new terminology.
The Quicksand Model® was born from my research and lived experience in the coercive control and domestic abuse fields. It illustrates how survivors of coercive control, when trying to protect themselves and their children, are pulled deeper into danger by the very systems meant to help them. Family courts, tragically, have become a central part of this quicksand.
Here’s how it works:
Just as women were once branded “witches” for daring to speak out or resist control, today protective parents—especially mothers—are branded “parental alienators” for asserting boundaries or seeking safety. The result? The more you try to protect your children, the deeper you sink into the quicksand of counter-allegations and institutional disbelief.
Parental alienation refers to a situation where one parent is accused of turning a child against the other parent, often in the context of custody disputes. While research recognizes that some cases involve genuine alienation, critics highlight that the concept is sometimes misused in legal settings. Recently, there has been an uptick in cases where protective mothers have been jailed for trying to safeguard their children from alleged abuse, raising concerns about how these frameworks are applied—particularly when the courts dismiss mothers’ concerns as "alienation." This trend underscores the urgent need for nuanced, trauma-informed approaches in family law.
Coercive control is not just an interpersonal tactic wielded by abusers; it is also systemic. Family courts, whether knowingly or not, have adopted frameworks and practices that mirror the dynamics of coercive control on an institutional scale. By rebranding the “witch” as the “parental alienator,” the system:
This is systemic coercive control: a process where the very structures tasked with protection become mechanisms of further entrapment.
We must recognize that “parental alienation” is often used against those who are already most vulnerable. Just as the witch trials punished women for defying the status quo, today’s family courts often punish mothers for trying to keep their children safe. The “parental alienator” label has become a modern tool of social control, wielded with the same disregard for evidence and the same appetite for scapegoats.The Quicksand Model® shows us that, once this label is applied, escape becomes nearly impossible. Protective parents are pulled under by legal processes that are stacked against them, with devastating consequences for both them and their children.
We cannot allow our family courts to perpetuate these modern-day witch hunts.
If you or someone you know is sinking in the quicksand of the family court system, know that you are not alone. At End Coercive Control USA, we are working to expose these patterns and motivate stakeholders to transform systems. Our mission is to ensure that the “witch hunts” of the past do not continue under new names and new excuses.
Let’s name the quicksand, expose the systemic coercive control, and end the cycle of rebranding victims as villains. The safety of children and survivors of abuse depends on our willingness to see—and challenge—these modern parallels.
With hope and solidarity,
Kate Amber MSc
Founder, The Quicksand Model® & End Coercive Control USA
Find resources, support, and more information about The Quicksand Model® at End Coercive Control USA.
Together, we can end systemic coercive control in family courts and throughout social systems worldwide.
As a researcher and consultant specializing in coercive control patterns, this week's exposure of Signal messages regarding Yemen bombing plans presents a textbook case of systemic coercive control tactics. Through the lens of The Quicksand Model®, we can clearly identify three distinct tactics being used in combination: Double Speak, Double Down, and Double Standards. Let's examine how these tactics mirror the same manipulative behaviors we observe in interpersonal coercive control situations.
Double Speak: The Art of Deceptive Communication
The White House's response to The Atlantic's exposure of sensitive military communications exemplifies classic Double Speak - language designed to obscure truth and avoid responsibility.
When confronted with evidence of detailed operational plans shared via Signal, including specific information about F-18 fighter jets, MQ-9 drones, and Tomahawk missiles, officials employed carefully crafted language to minimize and distort the reality of the situation.
The messages shared in the "Houthi PC Small Group" chat contained explicit details about warplane launches and bomb drops.
Yet, the administration's response demonstrated the hallmark manipulation tactic of Double Speak, weaponizing communication to reframe reality - a classic element of coercive control where perpetrators attempt to gaslight their targets by denying obvious truths.
Double Down: Amplifying Denial in the Face of Evidence
When confronted with evidence, both Pete Hegseth and Donald Trump exhibited another classic coercive control tactic: doubling down on denial. Pete Hegseth, Secretary of Defense, repeatedly insisted that "NO WAR PLANS" were shared, despite documented evidence to the contrary. President Trump similarly supported this narrative, maintaining that critics were exaggerating the situation.
This pattern of doubling down mirrors what we observe in The Quicksand Model® of coercive control, where perpetrators intensify their denials when confronted with evidence of their actions. The more evidence emerges, the more forcefully they deny, creating a psychological quicksand that pulls victims deeper into confusion, cognitive dissonance, and self-doubt.
Double Standards: The Hypocrisy of Selective Outrage
Perhaps the most striking parallel to coercive control dynamics is the blatant double standard displayed in this situation. The same Republican figures who led chants of "Lock her up" regarding Hillary Clinton's email server have suddenly adopted a remarkably different stance when their own handling of sensitive information comes under scrutiny.
During the Clinton email controversy, Republicans, including Donald Trump and Pete Hegseth, argued that any security professional would face severe consequences for similar conduct. Yet, when confronted with their own sharing of military operational details through a public messaging app, they've dismissed concerns and minimized the potential security implications.
The Quicksand Model® Connection
These three D's - Double Speak, Double Down, and Double Standards - form a powerful triumvirate of coercive control tactics that we've documented extensively in The Quicksand Model®. As outlined in our recent publication "Targeted & Entrapped: Understanding the Quicksand Model® of Coercive Control," these tactics are used to entrap and dominate not just individuals, but entire institutions and public discourse.
The Yemen Signal messages scandal demonstrates how systemic coercive control operates at the highest levels of government, using the same tactics we observe in interpersonal abuse. The administration's response employs Force (through aggressive denial), Fraud (through deceptive language), and Fear (through attempts to intimidate critics) - the three F's, or methods, of coercive control.
Conclusion
This incident serves as a powerful reminder that coercive control tactics don't just operate at in abusive "relationships" - they can be deployed by institutions and power structures to manipulate public perception and avoid accountability. By understanding and identifying these patterns through frameworks like The Quicksand Model®, we can better resist their impact and work toward creating systems of true accountability and transparency.
The parallels between individual coercive control and institutional manipulation are stark and concerning. As we continue our work at End Coercive Control USA, cases like this provide crucial evidence of how coercive control tactics can scale from personal relationships to national security issues, affecting millions of lives in the process.
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NOTE: Leaving a coercive controller can be very dangerous, so it's important to seek help before doing so. Numerous resources are available on ECCUSA's resource page to assist you.